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# Is it still safe to trust US cloud tools with your data?
- URL: https://www.martechtherapy.com/is-it-still-safe-to-trust-us-cloud/
- Published: 2025-04-08T06:31:11.000Z
- Updated: 2025-10-09T19:47:38.000Z
- Description: Why European businesses are rethinking where their customer data lives.
- Author: Matthew Niederberger
- Tags: Data privacy, Customer Data Platform, Couch Confidentials, #martech, #podcast

What happens when your customer data is governed by the wrong jurisdiction?

In this episode of *Couch Confidentials*, I sit down with , CEO and co-founder of DinMo, a composable CDP vendor headquartered in Paris. With growing political tensions between the US and Europe, and cities like Amsterdam actively moving away from US-hosted platforms, I wanted to understand whether it’s still safe—or smart—for European companies to continue relying on US-based cloud tools.

Oussama offers a candid look at the risks European businesses face when their data leaves the continent, and why composable, locally governed architectures are gaining traction. We also talk about building privacy-first tools, data sovereignty, and what it takes to offer enterprise-grade CDP capabilities without compromising on control.

This episode is equal parts geopolitics, growth strategy, and a reminder that where your data lives, really does matter.

🇫🇷 Bonus: Oussama might just convince you to drop by his Paris office—if the croissants don’t lure you in first.

## Useful links:

- Learn more about DinMo: https://www.dinmo.com/
- Follow me on LinkedIn: https://www.linkedin.com/in/matthewniederberger/

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