Measurecamp Amsterdam: The (un)conference that brought it all back
A day of reconnection, community, and data therapy, with socks, sunshine, and spontaneous podcasting.
Why I’m rebooting the CDP conversation...
The Customer Data Platform (CDP) category was built on a promise, clean, unified data and a single view of the
Is your website privacy compliant? 74% aren’t. Privado's Vaibhav Antil tells all.
Had a great chat with Vaibhav Antil, co-founder of Privado.ai, about the evolving role of privacy in digital marketing—and why it’s no longer just a checkbox. We explored how Privado is helping brands operationalize privacy at the code level, detect silen
Is AI the end of Martech complexity? Dojo AI founders explain
In this episode of Couch Confidentials, I sat down with Duarte Garrido and Antonio Alegria from Dojo AI to talk about one of the biggest problems in marketing today—too many tools, not enough results. With over 15,000 marketing technology solutions on the
Marketers are ignoring 95% of their customers – Are you one of them? (Feat. Tommy Sowerby)
In this episode of Couch Confidentials, I sit down with Tommy Sowerby to challenge everything we think we know about anonymous users in marketing. With 85-95% of website visitors remaining unidentified, are we missing massive opportunities by focusing too
Marketing Operations isn’t just about tools, it’s about strategy, people & process!
In this episode of Couch Confidentials, I sit down with Odd Morten Sørensen, Marketing Operations Consultant at PlayMOps, to talk about the real challenges of Martech implementation. But before we even got into that, we had an unexpected personal connecti
