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Posts tagged with consulting

What do PUBG Mobile and Martech consulting have in common?

What do PUBG Mobile and Martech consulting have in common?

Experience brings efficiency when time is critical, and expectations are high.

I’m a gamer. I love playing games to unwind. Some cook, some garden. I game. One of the games I started playing with my son several years ago was PUBG Mobile. Together, we would drop into maps and get busy looting and dominating.

I’ve played thousands of matches, and Erangel is my go-to map when I want to level up or test my skills. The game rewards strategic thinking, precise timing, and, above all, effective team coordination.

Was I any good? Well, when I find time to play these days, I can reach the higher tiers with relative

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What if there isn’t a method?

What if there isn’t a method?

Why I hesitate to give Martech advice I wouldn’t take myself

There’s a genre of professional content I’ve come to recognize instantly. It begins with confidence, proceeds with certainties, and ends with a prescription. Or worse, “Comment [enter random term]”.

  • Here’s the method.
  • Here’s what works.
  • Here’s how to win.

And every time I see it, a small part of me cries inside.

Not because I think they’re wrong, but because I’ve been inside enough organizations to know that none of this unfolds in a vacuum. Advice that sounds brilliant on a whiteboard often dissolves the moment it hits budget constraints, team friction, or

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