22
May
Contextual CDPs: Composable, not chaotic
Part 5 of 6: Contextual CDPs need lightweight structure, not heavyweight rebuilds
4 min read
marketing technology
20
May
Agentic AI & the art of letting go
When control gets in the way of progress
2 min read
19
May
If the warehouse can think, what’s left for the CDP?
A critical reflection on Databricks, data gravity, and what comes next.
3 min read
15
May
Are MCPs the USB-C of AI? Tealium Thinks So
A conversation with Tealium’s Sav Khetan and BJ Allmon about MCPs, AI integration, and the role of CDPs in a multi-agent world.
1 min read
13
May
Contextual CDPs: Building the bridge
Part 4 of 6: What connects today's CDPs to tomorrow’s agent-driven context
4 min read
09
May
Can your data tell a story? Multiplied shows how personalized media really works
A custom media deep dive with Multiplied’s co-founder, personalization that goes beyond first names.
1 min read
08
May
Contextual CDPs: Trust as a feature
Part 3 of 6: Why identity graphs can’t create relationships, and how context might.
5 min read
06
May
CDP Reboot: Where are we now?
A candid panel with Dylan Flye and Oussama Ghanmi on the evolution of CDPs, composability, and what comes next.
1 min read
30
Apr
Contextual CDPs: Memory, not identity, is what makes context work
Part 2 of 6: How model context protocols could replace the brittle logic of user tracking.
3 min read
29
Apr
Are we overestimating AI? Or underestimating what's coming?
A Couch Confidentials conversation with Michael Katz about the illusions (and realities) of AI, CDPs, and how to survive the next data wave.
1 min read