Measurecamp Amsterdam: The (un)conference that brought it all back
A day of reconnection, community, and data therapy, with socks, sunshine, and spontaneous podcasting.
Is your website privacy compliant? 74% aren’t. Privado's Vaibhav Antil tells all.
Had a great chat with Vaibhav Antil, co-founder of Privado.ai, about the evolving role of privacy in digital marketing—and why it’s no longer just a checkbox. We explored how Privado is helping brands operationalize privacy at the code level, detect silen
Is AI the end of Martech complexity? Dojo AI founders explain
In this episode of Couch Confidentials, I sat down with Duarte Garrido and Antonio Alegria from Dojo AI to talk about one of the biggest problems in marketing today—too many tools, not enough results. With over 15,000 marketing technology solutions on the
Marketers are ignoring 95% of their customers – Are you one of them? (Feat. Tommy Sowerby)
In this episode of Couch Confidentials, I sit down with Tommy Sowerby to challenge everything we think we know about anonymous users in marketing. With 85-95% of website visitors remaining unidentified, are we missing massive opportunities by focusing too
Marketing Operations isn’t just about tools, it’s about strategy, people & process!
In this episode of Couch Confidentials, I sit down with Odd Morten Sørensen, Marketing Operations Consultant at PlayMOps, to talk about the real challenges of Martech implementation. But before we even got into that, we had an unexpected personal connecti
Treasure Data didn’t start as a CDP—we evolved into one. And that makes a huge difference.
Had an incredibly insightful conversation with Kazuki Ohta, the co-founder and CEO of Treasure Data, about the evolving CDP landscape, the ambitious Trade-up Program, and even some surprising macroeconomic insights into Japan’s workforce and AI. Kazuki’s
Let's talk about the outcome economy! My chat with Alistair Croll & Sean Power
In this conversation, Alistair Croll and Sean Power discuss the challenges and changes in the publishing industry, particularly focusing on the disconnect between authors and their audiences. They explore the financial implications of traditional publishi
CDP Chaos: Are businesses optimizing or abandoning their investments? A chat with Mike Ferguson
Had the pleasure of sitting down with Mike Ferguson from Redpoint Global for a relaxed but insightful conversation on Couch Confidentials. We dove into the three R’s of customer experience—Recognition, Relevance, and Right Time—and how they shape the way