A personal message on my motivations for writing the series.
I’ve just kicked off a new blog series on something I’ve been thinking about a lot lately: how customer data platforms could work if they were built around context, not just profiles.
This short video (<4 minutes) is a personal reflection on what led me to write the series, what I’m exploring, and how memory, inference, and nuance might change the way we think about CDPs.
Curious what you think. Watch the video, then let me know what questions it raises for you.
Part 1 of 6: What Model Context Protocols mean for the future of Customer Data Platforms.
There’s been a lot of noise lately about context windows, model memory, RAG systems, and how all these emerging AI patterns might play out across industries. And if you’re working in customer data or Martech, you’ve probably felt a mix of curiosity and overwhelm. I know I have.
So let’s slow it down for a moment and approach this from a different angle. I’m not an MCP expert, far from it. This series is more about curiosity than conclusions. It’s a way for me to explore how these ideas could apply to CDPs and